As a parent, and fan of Ian’s foods, I love this website.
For children, they can earn points to redeem for prizes, but besides that it encourages them to eat well, be active, and participate with their families and local community.
Parents can use this site to encourage their children as well as contact Ian’s Dietician with any questions.
All around it is just well designed, easy to use, and provides some resources I have not seen elsewhere.